What it's like to be an entrepreneur in today's music industry

Katherine Forbes | Nashville Entrepreneur

To you this might just look like another selfie. But I took this picture because I want to remember this feeling and stage of my life and business. Let me explain…

When I first started Designing the Row I would sit and stare at my computer wondering how to get clients. But at the same time, I now know that I had no idea what it was that I actually had to offer. I was offering everything and anything that I knew could add some sort of value to others. Website design, social media marketing, online analytics, album design, poster design, merch design, tour advancing… The “what do you do?” question was a stressful one for me to answer. How was I supposed to explain my job to someone if I didn’t even know how to explain it to myself!?

Fast forward to today and this selfie…

I have 12 clients on my to-do list, I’m in the process of rebranding and releasing a lot of new products and services for my Music Biz Besties community, and I’m also working on a couple of other “secret” projects.

I think back to that girl 2.5 years ago who was taking on her first few clients and I want to hug her for sticking to it even when she felt lost, had no idea what she was doing, no clue when the next client would come in, for soaking up as much information about growing a business as possible, and for not caving when her own doubts crept in or when others told her to “just get a real job.”

Entrepreneurship forces you to constantly grow, evolve, and reflect… so much so that I regularly feel like a new person at the end of each month. During these past few weeks I’ve been working a lot. You can often find me at Starbucks by 8am with a tea (no, I still don’t like coffee ☕️) and my laptop. And I’ve found myself saying things to Chris like, “I feel like a leader now,” “I don’t get nervous sending my pricing to potential clients anymore because I’m confident in what I have to offer,” and “I know this is the path I’m meant to be on and that this is only the beginning.”

I have a LONG way to go and a lot of things I want to accomplish, but I’ve finally reached a point where I’m ok with that… and I want to document this stage and this feeling for my 26 year old self who wanted all of this. SO. bad.

Sure, you could say I’m a little overwhelmed at the moment. But I’m learning that every time this feeling of stress and overwhelm creeps in that it means that I’m pushing through to the next level… and this time I’m so excited for what’s to come that I almost don’t feel the stress because all I see is what’s next.

“If you keep doing what you’ve always done, you’ll keep getting what you’ve always got, nothing changes unless you make it change.” So here’s to being 29, knowing exactly what I want and what I have to offer, and taking action to make that all happen.

💕 Katherine


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Katherine Forbes | Nashville website designer

Katherine Forbes

Founder of Designing the Row and Creator of Music Biz Besties

A Music City girl obsessed with creating confidence in my clients through design, branding, marketing, and community. In today’s world, your visual branding and online presence will either make or break you. I’ve got my Diet Coke in hand and am ready to get started on your next project.


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