Sony Music | New York, NY
Posted here September 9
Candidate will be responsible for overseeing Sony Music Entertainment’s (SME) newsroom including developing, managing and maintaining content for the company’s intranet and external websites.
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.
Develop strategic editorial calendars and strategic content plans to highlight SME’s key initiatives and activities to a variety of audiences internally and externally
Develop, execute, and deliver engaging, storytelling editorial content to connect with employees, partners and key stakeholders
Project manage and execute creative content plans, coordinating with many people in different territories
Create content across multiple platforms and topics on a daily basis, sourcing from, and liaising with, all SME departments, record labels, and territories to gather appropriate information that highlights news and activities occurring across the company in alignment with SME’s vision and strategy
Serve as an expert in content optimization and brand consistency to ensure engagement and a positive experience for audiences
Serve as editorial gatekeeper for all editorial content to ensure quality, clarity, creativity, authenticity, and consistency
Contribute to the creation of style guides and editorial guidelines and procedures as part of the content strategy
Assess digital metrics and making improvements accordingly, optimize content according to SEO
Remain updated on trends and adjusts the content strategy as needed
Engage with business units regularly to establish which aspects of their department or label they wish to highlight via SME platforms
Review existing content and other site information to ensure content is fresh, timely, and accurate
Interact regularly with employees – conducting surveys, etc. – to continuously ensure that the most valuable content is easily accessible on the intranet for employees, and that it meets a variety of needs
Minimum 5 years of relevant working experience in an editorial content role, with a portfolio of work to show productions of self-developed content
Bachelor degree in Journalism, Marketing or relevant field; or equivalent combination of education and experience
Superior writing skills and creative content development
High level of visual/design sensibilities
Excellent knowledge of digital best practices, the culture and language of the web, including SEO
Strong expertise in content strategy and able to lead editorial content campaigns
Creative minded and a fresh style of writing from a reader’s perspective
Strong Google Analytics, WordPress (or other CMS) and Adobe Acrobat/Illustrator skills
Strong proficiency with MS Office, SharePoint and WordPress
Basic technical knowledge of HTML and web publishing
Design sensibility and experience with Photoshop
Excellent organizational and time-management skills, with attention to detail
Experience with media and entertainment preferred
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