European Digital Marketing Executive
D'Addario | Newcastle, UK
Posted here October 23
D'Addario Europe, a newly-formed affiliate company of D'Addario & Co Inc., is seeking a European Digital Marketing Executive based in Newcastle, UK. We are looking for an enthusiastic, creative and well-rounded digital marketing expert to join a fast-paced and growing team. The ideal candidate will have the ability to build and manage online connections with both B2B customers and B2C consumers across Europe through our digital platforms and channels (B2B eCommerce, B2B email, social media and the Players Circle reward platform).
A deep understanding of social media management is a critical element to the role as a key objective will be to oversee multiple accounts across different brands and territories, leading by example through the UK content implementation. The European Digital Marketing Executive will need to work closely with our USA team to understand and translate content schedules to implement regionally relevant content that will drive the highest engagement.
A digital expert who can plan and recommend the most effective advertising campaigns for the industry and the target consumer (musicians), combined with an analytical mind to be able to clearly and concisely deliver regular analytics relating to both customer trading and consumer engagement.
Due to the nature of the role, there will be some travel but the role is predominantly based out of the Newcastle office in the UK. As the scope of the role works across territories, fluency in French, German or Dutch will be highly desirable.
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