Marbaloo Marketing | Nashville, TN
Posted here November 5
The Interactive & Partnerships department is focused on digital stunts and needle moving collaborations with other artists, apps, companies & brands. This team works on ideation with the Creative department, the collaborate & create narrative with the Publicity department, and is responsible for generating and facilitating successful promotional and marketing campaigns with special care to the digital integration and engagement of our clients’ audience(s) through third party party partnerships, email marketing and social strategy within those plans. You will be responsible for sensitive celebrity clientele. You are responsible for producing engaging campaign elements, growth strategy and protecting brand voice & branding across all facets of marketing. This position reports to Sr. Vice President, Julie Sturdivant.
Responsibilities include but are not limited to the below:
Secure new relationships, partnerships and opportunities as well as facilitating and managing all aspects of the physical/digital activation & marketing campaign incorporation
Responsible for developing the campaign, including launch strategy, continuing timeline and management of the project plan, budget and weekly reporting
Actively involved in social strategy with ability to smoothly work inside of platforms both for publishing as well as advertising. Knowledgeable about best practices and cutting edge social products.
Producing project or campaign wrap documents
Formulate strategic direction and vision with clients to achieve desired project objectives
Analyze project metrics to ensure they are meeting business requirements/objectives
Manage day-to-day client relationship and communications
Monitor day-to-day internal activities and be actively involved with each department to ensure work is progressing as planned
Manage schedules, budgets, assets, and overall project organization and deliverable dates working internally & externally to ensure execution success
Maintain project documentation (hotsheets, Slack, Google Drive & basecamps) to ensure requirements are clearly communicated, understood and executed upon
Consistently manage client expectations, ensure delivery of the highest quality service, and solicit and act on client feedback
Proactively identify opportunities to optimize and deliver improvements
Manage coordinators, assistants and interns contributing to your projects
Willingness to be a team player including posting to social media platforms when need be or covering events for other employees
Responsible for your own expense reports and calendar/scheduling
A minimum of 3 years full time marketing/interactive experience
Excellent communications and writing skills
Demonstrated knowledge/understanding of entertainment & tech industries and social media
Ability to independently handle multiple tasks on deadline in fast-paced environment
Strategic and creative thinker
Positive attitude and team player
**All applicants with less than three years experience will be automatically considered for the Marketing Coordinator or Assistant job opening.
View full listing here.
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