New York Public Radio | New York, NY

Posted here July 8

Job Description

New York Public Radio seeks a publicist to elevate awareness of NYPR brands, shows, personalities, and events through effective and creative media outreach and story placement in national and local outlets, as well as appearances at industry and consumer events. Reporting to the Vice President, Communications, and working closely with the programming, marketing, and social media teams, the successful candidate will develop and execute strategic media relations plans that support broader integrated communications plans across various platforms.

The publicist will be responsible for a range of media relations activities, including crafting engaging pitches, writing press releases, developing talking points and backgrounders, building media lists, pitching media, and more.

The publicist will also share responsibility for day-to-day updates of the corporate social media sites.

This position offers a great opportunity for a talented publicist to take on more responsibility, thrive in a fast-paced, deadline-driven culture, and become a valued member of a tight-knit and supportive team.

Job responsibilities include but are not limited to:

  • Actively pitch radio, podcast, digital, and live event content to print, broadcast, and online press

  • Generate creative, compelling, well-written press materials, including press releases, media alerts, pitch letters, bios, fact sheets, talking points, Q & A’s, and more

  • Schedule and oversee media interviews

  • Actively contribute to creative strategy for larger programming initiatives and campaigns

  • Cultivate ongoing relationships with key consumer, trade, online and community press

  • Actively build and maintain press lists through ongoing research and media engagement

  • Identify and pitch appropriate speaking engagements for select hosts and executives

  • Co-manage corporate social media accounts

  • Manage press attendance at select on-site and off-site events

  • Serve as NYPR liaison with editorial partners’ PR departments and outside agencies to protect NYPR’s interests and brand.

  • Actively keep up with industry news, and share selected stories each day with the executive team.

  • Represent NYPR and the PR department with impeccable integrity, professionalism, and poise

  • Maintain discretion and confidentiality of information, internally and externally

  • Perform other duties as required.


  • 3-5 years of PR experience required

  • Bachelor’s Degree required

  • Track record of securing positive press coverage

  • Proactive self-starter with strong follow-through, who can also take and follow direction

  • Experience with heavy phone pitching

  • Excellent verbal and written communication skills

  • Sound organizational skills, with great attention to detail

  • Excellent news judgment, writing, speaking, and interpersonal skills

  • Ability to effectively manage competing priorities and multiple projects

  • Ability to easily shift gears between independent and collaborative work, and the intellectual and emotional intelligence to navigate a deadline-driven environment

  • Must be able to work occasional evenings and weekends

  • Interest in media a must; WNYC, WNYC Studios and/or WQXR listener a strong plus

  • Sense of humor and a sense of team spirit a must

In order to apply, please submit a cover letter addressed to: Jennifer Houlihan Roussel, VP Corporate Communications. Applications without cover letters will not be considered.

 All positions at NYPR require:

  • The intellectual and emotional depth, maturity, self-confidence and interpersonal skills to work effectively with the senior leadership team, colleagues, staff and external partners, and provide motivation at all levels of an organization

  • Excellent communication skills -- both oral and written -- with an impressive reputation for building and maintaining relationships with people at all levels of an organization, across a diverse range of cultural, generational, ethnic, racial, educational and social backgrounds

  • Use of a computer, telephone and other office and/or broadcast equipment

  • Ability to communicate effectively through a variety of methods including but not limited to: email and internet-based applications for internal and external communications

  • Affinity for New York Public Radio, WNYC and/or WQXR content and mission a plus

  • Compliance with WNYC/WQXR policies and guidelines

  • Ability to work extended hours as needed

View full listing and apply here.

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